May 23, 2019
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Xandr Enhances Addressable TV Offerings to Complement Upfront Strategies
New Reach and Frequency Capabilities Help Advertisers Reach “Light TV Viewing” Audiences Who Watch Linear TV Infrequently

Xandr’s Cross-Screen Addressable Solution Now Uses the Power of Community

Addressable Inventory Now Includes Set-Top Box VOD and Live Linear from More Than 80 TV Networks